Blog

04 Nov 2013

No more empty chairs – here’s how online event marketing can boost event attendance

Posted By Lea Cerdido

If you are worried about empty chairs at your next event, it’s time to start looking into online event marketing. With this approach you can be certain that your event will be properly advertised and in a way that is sure to capture attendance and engagement.

 Let’s face it, doing things the traditional way isn’t enough anymore. Placing an ad in a newspaper for an event and talking about it on radio doesn’t reach as many people as it used to. A lot of people don’t even read newspapers anymore because they prefer to get their news online. As for radio, if you don’t have the ad that you employed an advertising agency to create and record for you at least a few times a day, advertising on radio pretty much amounts to nothing. All things considered, your best bet when it comes to spreading the news about your upcoming event is online event marketing. But, where do you find people who can help you with this sort of advertising?

 The answer is Cor-events. With us you can be sure that your event will get the exposure it needs. We know how to create and implement the most effective online advertising strategies at the most competitive price. We have the Search Engine Optimization experts that will ensure your event pops up at the top of every related search list and that it is clearly advertised across all social media platforms. We can even design and manage a professional looking and easy to navigate website for your event and will send out electronic invites on your behalf. We can generate and manage online registration forms and can even create specialised apps branded with your logo, that will keep your guests informed about all the developments concerning your event.

So, contact us today to ensure your event is a success by making use of our online event marketing capabilities.

   Lea Cerdido is a Certified Meeting Professional with more than 20 years of experience in corporate meeting services and negotiating hotel and vendor contracts nationwide. You can contact her at lea@cor-events.com.